Tag Archives: community management

Anatomy of an ideal community manager – ten top attributes

This is my second of four posts on motivation…

I was not alone in my scepticism about the mission to ‘get people to be excellent’ at ECEW, where employee engagement is a central stream. Many of the delegates are talking about motivating legions of staff in contact centres. We don’t hire legions of staff into social media roles, but we do need to hire people with the right aptitudes and attitudes.

Heather Taylor, community manager at the BBC, was a welcome and timely dose of optimism to counter my leaning towards cynicism.

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